Hi, I’m Anna.
I’m a design program manager based in San Francisco.
Rooted in a lifetime dedicated to the creative process, I am passionate about improving and streamlining design programs to prioritize both the user experience and internal team dynamics. With a natural leadership instinct and self-driven approach, I’m known for fostering a team-focused and collaborative environment grounded in empathy, optimism, and future-growth. I've consistently thrived at the crossroads of design, research, product management, engineering, development, project management, marketing, and sales, contributing to countless successful product innovation and launch cycles. My skill set as a researcher, designer, and trend strategist complements my commitment to bringing users and teams to the forefront of all my endeavors.
Expertise
Project Management
User Research (UXR)
Trend Forecasting
Color Design and Strategy (CMF)
Product Design and Development
My Approach
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Empowering Brands to Serve Diverse Audiences and Uncover Hidden Potential.
I am driven to assist brands in unlocking their potential to serve a broader, more inclusive audience. My focus is on diving deep into unmet user needs, understanding the cultural and societal influences shaping the future, and identifying opportunities for growth. I can identify emerging trends and translate them into actionable insights.
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A Holistic Approach to Innovation.
As a big-picture thinker, I combine optimism and social empathy with the power of data and research. I believe that innovative content and product strategies are born from a deep understanding of human desires and behaviors. I am committed to using research and data to empower innovation, guiding brands to create products and experiences that resonate on a profound level.
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Collaboration for Excellence.
I value the synergy of a diverse team and am dedicated to fostering a collaborative environment where the collective strengths of talented individuals is harnessed to synthesize the best opportunities and solutions.
More of what fuels and inspires me:
As a former college track and cross-country athlete, you’ll now find me training for long-distance trail and road running races, cycling, or out camping and hiking. In sport and work, I’m a team-oriented, goal-driven individual. The outdoors is what inspires me, grounds me and brings spirit and energy to my work.
